13 Words To Sizzle Your HeadLine

Headlines may contribute anywhere up to 80% response of your copy. Headlines are so important for the success & conversion of your copy that big copywriters sometimes write up to 50 variations of a single headline…! In the book – Tested Advertising Methods John Caples dedicated 4 entire chapters only for Headline Writing. Now if [...]

Tested Advertising Methods

This amazing book was written before may years, i am currently reading the 5th addition.

Have finished 6 chapters and the only word i can use is

WOW…WOW…WOW…

Copywriting 2.0

You must have heard words like Web 2.0 & Marketing 2.0…but what is Copywriting 2.0? It’s combination of Century Old Copywriting Principles & Cutting Edge Modern Testing Tools.